User Acquisition Sports Winning the World Cup: The Smarter UA Play for Sports Betting Apps in 2026 Read more
AVOW Team Interviews Meet the A-team: Phuong Dinh, Finance Manager at AVOW 1. As Finance Manager, Phuong Dinh, you are often the architect of the financial frameworks and commercia...
App Growth User Acquisition Mobile OEM Advertising Industry Insights Beyond the Walled Gardens: Why France’s Android Giants Are Mobile Marketing’s Best-Kept Secret Samsung and Xiaomi represent more than 45% of the France mobile market, making them the two Android OEMs ...
AVOW Team Events AVOW News Summer Week: Inside AVOW’s Hottest Week of the Year! AVOW Summer Week Highlights It was the hottest week of the year in Berlin, and one of the best. Most week...
Mobile OEM Advertising Industry Insights Creative Display Ad Formats to Know Right Now For a long time, producing a strong creative was enough. Today, the format itself plays a major role in d...
App Growth User Acquisition Mobile OEM Advertising No More Cliffhangers! How Short Drama Apps Are Scaling Globally with Mobile OEM Advertising Discover how short drama apps are scaling globally. Learn how mobile OEM advertising with AVOW drives fra...
Alternative App Stores Industry Insights Google Just Removed One of the Biggest Barriers Facing Alternative App Stores Back in 2021, I wrote about alternative app stores (also known as third-party Android app stores) and the...
Behind the Apps Video AVOW News Behind the Apps EP 6: Mobile App Growth Lessons from wetter.com In this episode of Behind the Apps: Mobile Marketing Talks, we talk to Alexander Brumbauer, Head of Perfo... Read more
Gaming Interviews Behind the Apps Video Behind the Apps Ep 5: Diversifying UA with Wooga’s OEM Strategy for Their Narrative-Driven Gaming Apps In this fifth episode of Behind the Apps: Mobile Marketing Talks, host David Murphy sits down with Ferdin... Read more
Fintech Video AVOW News Watch Now On-Demand! Fintech Webinar on Growth, Trust & Fraud-Free UA Missed the live session? Our popular fintech webinar is now available to watch on-demand! Moderated by As... Read more
Fintech Behind the Apps Interviews Behind the Apps Ep 4: Quality FinTech User Acquisition with Kredivo In this fourth episode of Behind the Apps: Mobile Marketing Talks, host David Murphy talks to Kelvin Sapu... Read more
Behind the Apps Fintech AVOW News Behind the Apps Ep 2: FinTech User Acquisition with Exness – The Mobile Trade App In this second episode of Behind the Apps: Mobile Marketing Talks, host David Murphy talks to Sotiris Sot... Read more
Gaming Behind the Apps AVOW News Behind the Apps Ep 1: Mobile Game UA with Tripledot Studios The debut episode of Behind the Apps! Behind the Apps: Mobile Marketing Talks is a video interview series... Read more