Looking beyond ad formats: combining appographic targeting and OEMs

Target the users who really want to play your mobile gaming app using appographic…


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Gaming, finance, and health apps are showing huge promise in Indonesia’s mobile market

Gaming, finance, and health apps are getting more and more popular in Indonesia. Learn…


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User Acquisition Strategy

Effective user acquisition strategy: 3 essential steps

Read our guide to learn the basics of user acquisition and what it takes to develop an…


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How to develop your marketing strategy for Ramadan: Essential insights and considerations

1.6 billion Muslims celebrate Ramadan around the world. Here’s how that impacts the…


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Your guide to different types of user acquisition models every marketer should know – and how AVOW can help

Read our guide to learn everything you need to know about different types of user…


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Programmatic media buying vs. OEMs: Key differences and how you can benefit

Programmatic media buying streamlines the ad buying process and serves target ads.…


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