App Growth User Acquisition Mobile OEM Advertising Industry Insights Beyond the Walled Gardens: Why France’s Android Giants Are Mobile Marketing’s Best-Kept Secret Samsung and Xiaomi represent more than 45% of the France mobile market, making them the two Android OEMs ...
Events AVOW Team AVOW News Summer Week: Inside AVOW’s Hottest Week of the Year! AVOW Summer Week Highlights It was the hottest week of the year in Berlin, and one of the best. Most week...
Mobile OEM Advertising Industry Insights Creative Display Ad Formats to Know Right Now For a long time, producing a strong creative was enough. Today, the format itself plays a major role in d...
Mobile OEM Advertising App Growth User Acquisition No More Cliffhangers! How Short Drama Apps Are Scaling Globally with Mobile OEM Advertising Discover how short drama apps are scaling globally. Learn how mobile OEM advertising with AVOW drives fra...
Alternative App Stores Industry Insights Google Just Removed One of the Biggest Barriers Facing Alternative App Stores Back in 2021, I wrote about alternative app stores (also known as third-party Android app stores) and the...
Branding AVOW News Industry Insights Introducing the Mobile OEM Branding Guide The Mobile OEM Branding Guide, a free, practical framework for marketers who want to build brand presence...