Unlocked! Breaking Barriers with Alternative App Stores for Fintech and Crypto Apps
Fintech is booming, with crypto and forex trading on the rise around the world. But app…
Separating Fact from Myth: Debunking 7 Misconceptions About Mobile OEM Advertising
Think you know the ins and outs of mobile advertising? Perhaps it’s time to think…
Spring Is in the Air, and the Digital Markets Act Blossoms
By Robert Wildner, Co-Founder & CEO at AVOW “There is nothing permanent except change,”…
Timeline of the Digital Markets Act (DMA): A Path Towards Tech Freedom and Consumer Choice
Update (March 22, 2024): Added information regarding the U.S. Department of Justice filing an…
From Control to Choice: The Digital Markets Act (DMA) and the Story So Far
As the clock is ticking in Europe for tech’s biggest players to loosen their grip on the industry,…
The Pros and Cons of Sideloading and The Importance of Freedom of Choice
In this article, we’re stepping off the beaten path of app store monopolies and digital…
Game On: Alternative App Stores vs Dynamic Preloads
The battle between app creators is heating up. Amid antitrust lawsuits against mobile tech giants,…
How will the Digital Markets Act impact Mobile OEMs, their owned app stores, launcher and native app inventory?
The European Commission Takes Bold Steps with The Digital Markets Act In a landmark move, the…
Best place to advertise apps
According to the 2023 report of data.ai (previously AppAnnie), the weighted average of mobile…
Never miss on Incrementality for your app: Alternative app stores are the way forward
Alternative app stores are the way forward for incremental growth It is widely known that Google…