Super App App Growth E-Commerce Industry Insights 10 Top marketing strategies to cross-sell services within a super app While some people are still wondering what is super app, on the other hand super apps have transformed ho... Read more
OTT and Streaming App Growth Alternative App Stores User Acquisition Mobile OEM Advertising Why European OTT Brands are Turning to OEM Ad Inventory The UK leads Europe’s OTT market, with 2,536 on-demand video services. Rapid adoption of SVOD and TVOD ... Read more
OTT and Streaming App Growth Mobile OEM Advertising Premium growth: Reaching high-LTV Korean viewers through OEM native ads Imagine an industry rocketing toward a staggering USD 3.6 trillion by 2030, fueled by a relentless 37.1% ... Read more
Mobile OEMs Mobile OEM Advertising Gaming Gaming Growth in Indonesia and Beyond: How OEM Ads Deliver Results for Mobile Advertising Indonesia Let’s turn our attention to Southeast Asia, specifically the booming mobile gaming scene in Indones... Read more
Gaming Mobile OEM Advertising Mobile OEMs Industry Insights Breaking into South Korea’s competitive gaming market with OEM Ads: A win for Korean gamers South Korea. For many mobile game publishers, it’s the promised land – a market renowned for its ... Read more
Mobile OEMs Mobile OEM Advertising Industry Insights Why mobile OEM ads are the next big thing for game publishers in India Let’s discuss the significant opportunity emerging in India’s mobile gaming landscape. If you... Read more
Gaming Mobile OEMs Alternative App Stores User Acquisition Mobile OEM Advertising Industry Insights Inside Europe’s mobile gaming boom: Real-world OEM ad case studies Alright, marketers and app developers, let’s talk Europe. It’s a goldmine for mobile gaming, ... Read more
E-Commerce Industry Insights The Rise of Quick Commerce: How Speed Is Reshaping User Expectations What is quick commerce? The way people shop has drastically changed. We’ve moved from leisurely bro... Read more
OTT and Streaming Mobile OEM Advertising The smart shortcut: Driving OTT app installs in Indonesia via OEM placements In 2022, about 187.7 million people in Indonesia owned smartphones, making Indonesia the world’s fo... Read more