OTT and Streaming App Growth Mobile OEM Advertising Premium growth: Reaching high-LTV Korean viewers through OEM native ads Imagine an industry rocketing toward a staggering USD 3.6 trillion by 2030, fueled by a relentless 37.1% ... Read more
Mobile OEMs Mobile OEM Advertising Gaming Gaming Growth in Indonesia and Beyond: How OEM Ads Deliver Results for Mobile Advertising Indonesia Let’s turn our attention to Southeast Asia, specifically the booming mobile gaming scene in Indones... Read more
Mobile OEMs Gaming Mobile OEM Advertising Industry Insights Breaking into South Korea’s competitive gaming market with OEM Ads: A win for Korean gamers South Korea. For many mobile game publishers, it’s the promised land – a market renowned for its ... Read more
Mobile OEMs Mobile OEM Advertising Industry Insights Why mobile OEM ads are the next big thing for game publishers in India Let’s discuss the significant opportunity emerging in India’s mobile gaming landscape. If you... Read more
Alternative App Stores User Acquisition Mobile OEM Advertising Gaming Mobile OEMs Industry Insights Inside Europe’s mobile gaming boom: Real-world OEM ad case studies Alright, marketers and app developers, let’s talk Europe. It’s a goldmine for mobile gaming, ... Read more
E-Commerce Industry Insights The Rise of Quick Commerce: How Speed Is Reshaping User Expectations What is quick commerce? The way people shop has drastically changed. We’ve moved from leisurely bro... Read more
OTT and Streaming Mobile OEM Advertising The smart shortcut: Driving OTT app installs in Indonesia via OEM placements In 2022, about 187.7 million people in Indonesia owned smartphones, making Indonesia the world’s fo... Read more
Mobile OEMs Mobile OEM Advertising How to measure reach for mobile OEM advertising? Mobile advertising is projected to hit $447 billion by 2025—yet most app marketers are still overlookin... Read more
Mobile OEMs Industry Insights Targeting high-intent users with mobile OEM ads: What reach means for retention In the hyper-competitive world of mobile apps, merely acquiring users is no longer enough. Every app mark... Read more