In-App Ads

6 reasons why in-app ads should be an important part of your marketing mix

From push notifications to App Store Optimization (ASO), the modern mobile marketer pushes towards…


Performance index XIII

AppsFlyer Performance Index XIII- AVOW in the Top 10 Growth Index

AppsFlyer has just released their latest edition of the renowned Performance Index XIII and AVOW is…


The truth about alternative app stores and mobile game monetization

The truth about alternative app stores and mobile game monetization

When marketing your mobile app it is important to be aware of the rules, regulations and…


effective ways of acquiring new users

5 effective ways of acquiring new users for mobile apps

Competition among mobile apps is at an all-time high with 3739 new apps added to the Google Play…


How to feature apps on Oppo and Vivo’s app stores

How to feature apps on Oppo and Vivo app stores

By featuring apps in alternative app stores, marketers can reach new audiences that are…


Client Support call Blog

OEM marketing: How AVOW's customer service empowers you to scale

We understand that offering excellent customer service is just as critical as providing untapped…


Cryptocurrencies blog 2

Why you should leverage alternative app stores to advertise your cryptocurrency trading app

Why you should leverage alternative app stores to advertise your cryptocurrency trading app The…


Everything you need to know about alternative app stores for Android

Everything you need to know about alternative app stores for Android

When it comes to mobile advertising, many marketers tend to gravitate to the two largest markets,…


User Acquisition Metrics: 13 important metrics you need to develop your marketing strategy

User acquisition metrics enable marketers to track performance and make strategic changes that…


Pre install ads

Everything you need to know about display ads and preinstall deals with alternative app stores

OEM (original equipment manufacturer) apps offer a smart way to reach untapped audiences and get…