Mobile app developers can reclaim freedom of choice with alternative app stores

Developers are losing their freedom of choice as a result of Google and Apple’s app store…


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Mobile User Acquisition Challenges: 7 critical questions you need to answer when developing your UA strategy

From lifetime value to monetization: Read our guide to learn the 7 critical questions you…


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Looking beyond ad formats: combining appographic targeting and OEMs

Target the users who really want to play your mobile gaming app using appographic…


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Gaming, finance, and health apps are showing huge promise in Indonesia’s mobile market

Gaming, finance, and health apps are getting more and more popular in Indonesia. Learn…


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User Acquisition Strategy

Effective user acquisition strategy: 3 essential steps

Read our guide to learn the basics of user acquisition and what it takes to develop an…


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How to develop your marketing strategy for Ramadan: Essential insights and considerations

1.6 billion Muslims celebrate Ramadan around the world. Here’s how that impacts the…


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