Industry Insights User Acquisition Metrics: 13 important metrics you need to develop your marketing strategy Learn the importance of tracking user acquisition metrics and how they can help you achieve your company ...
Industry Insights Everything you need to know about display ads and preinstall deals with alternative app stores Discover the difference between preinstall deals with an OEM and display ads in alternative app stores.
Industry Insights Mobile app developers can reclaim freedom of choice with alternative app stores Developers are losing their freedom of choice as a result of Google and Apple’s app store monopoly –Â...
Industry Insights Mobile User Acquisition Challenges: 7 critical questions you need to answer when developing your UA strategy From lifetime value to monetization: Read our guide to learn the 7 critical questions you need to answer ...
Industry Insights Looking beyond ad formats: combining appographic targeting and OEMs Target the users who really want to play your mobile gaming app using appographic targeting!
Industry Insights Gaming, finance, and health apps are showing huge promise in Indonesia’s mobile market Gaming, finance, and health apps are getting more and more popular in Indonesia. Learn how to target this...
