AVOW 2024 Highlights
As 2024 draws to a close, it’s time to celebrate a year at AVOW filled with growth, achievements, and milestones. From expanding our team and global reach to forming new partnerships and making our mark in new markets, this year has been nothing short of extraordinary.
So let’s take a look back at AVOW’s 2024 in numbers!
Team growth and diversity
AVOW 2024 highlights included growing to over 75 team members, each bringing their skills and ideas to help us move forward. Our team now spans 29 nationalities, making collaboration more dynamic than ever.
Want to be part of our journey? Explore open positions ➔
New friends and new markets
This year brought us new faces, new family members, and exciting new opportunities.
1 new office dog: A furry friend joined the AVOW family.
1 new baby: We welcomed a new junior member to the AVOW A-Team!
One of the major AVOW 2024 highlights was our expansion into new markets. We proudly entered China, the world’s largest mobile market, unlocking exciting opportunities for app growth and user acquisition. In Korea, we tapped into a tech-savvy market with a highly engaged mobile audience, strengthening our global footprint.
AVOW around the globe and a new home
This year, we expanded our reach, strengthened our connections, and settled into a new home.
150+ global stops: We traveled the world with over 150 stops for roadshows, events, and client visits, maximizing each journey with multiple engagements.
40 industry events: We participated in 40 major industry events, sharing insights, learning, and connecting with partners and peers worldwide. One of the standout moments was attending Gamescom 2024 in Cologne.
One office move: Earlier in the year, we moved to Oranienstraße in Berlin, which was named one of the world’s 30 coolest streets by TimeOut, giving us an inspiring new space to work and collaborate. Mid-year, we brought the team together for a fantastic AVOW summer party filled with 90’s fun.
50 new plants: Our office got a fresh, vibrant touch with the addition of 50 new plants — we’re basically one fern away from becoming a jungle.
Building stronger alliances
Other key AVOW 2024 highlights included achieving notable partnership recognitions that strengthened our position in the industry:
Xiaomi MiAds Global Core Agency: We were honored to be recognized as a Xiaomi MiAds Global Core Agency, a testament to our expertise and commitment to delivering exceptional mobile advertising solutions. This partnership helps us provide better opportunities for app marketers worldwide.
Huawei & AVOW memorandum of understanding (MoU): Our partnership with Huawei marked a significant milestone. This MoU solidifies our collaboration in app growth, distribution, and user acquisition on Huawei’s platform, opening new avenues for success.
European partnership with Samsung: In 2024, we strengthened our presence in Europe by partnering with Samsung. This collaboration enables us to deliver innovative app growth strategies and advertising solutions to a broader audience.
AppsFlyer Premier Agency Partner: Becoming an AppsFlyer Premier Agency Partner for the second year in a row highlights our dedication to excellence in mobile marketing. This partnership allows us to leverage AppsFlyer’s advanced analytics and attribution tools to drive better results for our clients.
The year AVOW went “Behind the Apps”
This year, we introduced the Behind the Apps mobile marketing talks video series, featuring in-depth interviews with industry leaders from Tripledot Studios, Exness, and more. These conversations provided valuable insights into mobile marketing, user acquisition, and the strategies behind some of the most successful apps.
AVOW joins forces with KYLN
In May, we joined forces with KYLN to combine app distribution and user acquisition under one roof, enhancing our ability to drive growth and success for our clients. This partnership allows us to combine our expertise for more effective and impactful app marketing strategies.
Looking forward to 2025
And that was the AVOW 2024 highlights. As we celebrate 2024’s successes, we’re excited for what 2025 holds. With a growing team, expanding markets, and continued innovation, the future is brighter than ever. Thank you to our team, partners, and community for being a part of this incredible journey. Here’s to an even more remarkable 2025! 🥂