Meet Our Mobile Measurement Partners

A Mobile Measurement Partner (MMP) is an impartial, third-party platform that acts as the “referee” for your marketing data. It provides a single source of truth by attributing every app install and in-app action to the correct source, such as a specific OEM ad or a social campaign.

AVOW is integrated with all major MMPs, including Adjust, Airbridge, AppsFlyer, Branch, Kochava, Singular and Tenjin.

All on-device inventory is optimized in real-time by AVOW Intelligence and verified by your chosen mobile measurement partner to ensure absolute transparency and performance.

Yes. AVOW uses deep integrations to track activity, including rejected installs through your specific mobile measurement partner anti-fraud package.

Absolutely. AVOW Intelligence is designed to take performance campaigns to the next level by optimizing for your specific KPIs and engagement levels in real-time, all of which is reflected in your mobile measurement partner dashboard.

AVOW is a premier choice for Adjust users because we are an official agency partner that bridges the gap between Adjust’s real-time analytics and premium Mobile OEM inventory. Our integration ensures every campaign is verified by Adjust’s leading attribution standard

For brands using AppsFlyer, AVOW provides seamless integration for global OEM growth. We leverage AppsFlyer’s anti-fraud packages, such as AF 360, to ensure absolute transparency across all on-device inventory.

For those utilizing Airbridge, AVOW offers a certified agency integration that connects your app to 1.85 billion daily active users. We ensure your Airbridge dashboard reflects the full impact of your on-device OEM placements.

Branch users benefit from AVOW’s ability to drive high-LTV users through complex OEM channels. Our deep integration ensures that cross-platform attribution is accurately reflected in your Branch dashboard.

AVOW is a trusted partner for Kochava, supporting real-time KPI optimization for global campaigns. We track all activity, including rejected installs, through Kochava to maintain 100% transparency for our clients.

AVOW is fully integrated with Singular, allowing mobile-first brands to use Singular as their single source of truth for all performance data. AVOW Intelligence optimizes your campaigns in real-time based on Singular’s ROAS insights

AVOW is the ideal partner for Tenjin users looking to scale through OEMs. We utilize Tenjin’s data infrastructure to automate marketing insights and cost aggregation, providing a streamlined funnel of high-quality, verified user

AVOW is a highly decorated AppsFlyer agency, consistently recognized for global performance and technical excellence across the Mobile Measurement Partner ecosystem:

• AppsFlyer Performance Index 2025: High global rankings in Non-Gaming and LATAM Life & Culture.

• AppsFlyer Premier Agency Partner 2024: Nominated as a Premier level partner for the second year running.

• AppsFlyer Performance Index 2023: Secured a Global Top 3 spot in the Finance category.

• AppsFlyer Premier Solutions Partner 2023: Achieved the highest tier of partnership status.

• AppsFlyer Performance Index 2021: Recognized in the top 10 across three separate categories.

See all AVOW awards and recognitions here →

AVOW provides direct access to 86% of the global Android market, covering over 1.85 billion daily active users. All performance across these brands is verified by your chosen Mobile Measurement Partner to ensure 100% transparency. Our official 2026 partnerships include:

• Global Android Brands: Samsung, Xiaomi, Huawei, OPPO (including OnePlus and Realme), Vivo, HONOR, and the Transsion group (Infinix, Tecno, and Itel).

• Alternative App Stores: We offer exclusive ad placements and app distribution within the Samsung Galaxy Store, Xiaomi GetApps, Huawei AppGallery, OPPO App Market, and Vivo V-Appstore.