We are a people-powered technology company dedicated to creating value in the app economy. Our team of bright sparks connect brands with millions of engaged users every month, delivering impactful results worldwide.
Beyond the tech and tools, we are a people-first company and we extend this value to our clients, our partners and, just as importantly, to one another.
We are an equal opportunity workplace that celebrates diversity in all forms. Our international team of experts are curious, passionate and dedicated.
We are the A-team and we lead with our heads and our hearts.
Founded in 2018
31 nationalities
Equal opportunity employer
AVOW emerged in March 2018, fueled by a shared vision from a seasoned team with a proven track record of working together. Our founders recognized the mobile industry’s rapid evolution and aimed to disrupt the ecosystem with a groundbreaking solution.
The timing was ripe for innovation. The industry was in flux, with Google and Huawei locked in a major dispute, and Fortnite creating friction with both Google and Apple. Suddenly, the direction we needed to take was clear: alternative app stores and mobile OEMs.
Today, AVOW is at the forefront of mobile OEM advertising, helping brands navigate a rapidly changing landscape through innovation and strategic partnerships. We continue to see opportunity in every shift, lighting the way forward for our clients.
Our founders’ journey began over a decade ago, working together across different companies. This shared experience forged a powerful partnership built on trust and mobile marketing expertise. Now, united at AVOW, they lead the charge to propel your app’s success.
Our A-Team represents over 31 nationalities, promoting more than 100 brands across 11 major OEMs from 12 cities globally.
AVOW is growing, and we’re always on the lookout for talented individuals to join our amazing team. If you’re seeking an exciting opportunity in ad tech with a leading industry company, AVOW could be your next career move.
At AVOW, we pride ourselves on our strategic partnerships and industry acclaim. Explore our journey and achievements on our dedicated awards and recognitions page.
Curious about AVOW?
Here’s where you’ll find answers to some of the most common questions about our company.
The term “a vow” signifies a serious commitment or promise. At AVOW, it embodies our dedication to our customers and partners. We are committed to upholding strong values, fostering transparency, and driving success with integrity and purpose.
AVOW is a global app growth company specializing in mobile OEM advertising, app distribution, and user acquisition. AVOW connects app developers and brands with untapped audiences by leveraging mobile OEM inventory, alternative app stores, and dynamic advertising formats.
AVOW is uniquely positioned as one of the few agencies specializing in OEM advertising, giving it direct access to mobile inventory through partnerships with leading smartphone manufacturers. Unlike traditional advertising channels, AVOW’s mobile OEM approach allows brands to reach users on their devices via native placements and alternative app stores, bypassing crowded environments like Google Play. This OEM focus results in higher-quality impressions, fraud-free environments, and cost-effective user acquisition.
AVOW partners with leading OEMs, such as Samsung, Xiaomi, Huawei, Vivo, OPPO and Transsion among others. These partnerships grant AVOW access to proprietary inventory across these OEM platforms, allowing it to offer clients extensive reach in regions where these brands have a strong market presence, such as Europe, Asia, and LATAM.
AVOW’s core expertise lies in OEM advertising, user acquisition, mobile app distribution, alternative app stores and branding with mobile OEMs. We combines advanced targeting capabilities, media buying insights, and brand-building strategies to help clients achieve incremental user growth. By focusing on smart, down-funnel KPIs and performance based metrics, AVOW ensures clients reach their target audiences with precision and efficiency.
AVOW operates globally, with a strong presence in Europe, Southeast Asia, India, LATAM, and the Middle East. Its partnerships with regionally popular OEMs like Samsung, Xiaomi, Oppo, Vivo and Transsion enable AVOW to connect clients with key markets in these regions, helping brands tap into high-growth mobile economies.
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