Mobile OEM Advertising Mobile OEMs How to measure reach for mobile OEM advertising? Mobile advertising is projected to hit $447 billion by 2025—yet most app marketers are still overlookin... Read more
Mobile OEMs Industry Insights Targeting high-intent users with mobile OEM ads: What reach means for retention In the hyper-competitive world of mobile apps, merely acquiring users is no longer enough. Every app mark... Read more
Events AVOW News Get Ready for MWC: Innovation, Apps, and the Hottest Party in Town! The countdown to Mobile World Congress (MWC) is on, and we’re bringing the ultimate mobile experience t... Read more
Industry Insights The Wellness Boom: How Health and Fitness Apps are Reshaping Lifestyles The global wellness economy has undergone a seismic shift—a significant, rapid transformation—from a ... Read more
OTT and Streaming Mobile OEM Advertising Industry Insights Why OEM Placements Are a Game-Changer for App Installs and OTT App Visibility The mobile landscape is an increasingly saturated and expensive battleground. For app marketers and devel... Read more
OTT and Streaming Industry Insights 10 Must-Have Features for High-Performing Over-the-Top Apps The digital streaming explosion, fueled by faster internet and affordable smartphones, has catapulted ove... Read more
E-Commerce Mobile OEM Advertising Industry Insights The Ultimate Guide to Scale Quick Commerce and E-Commerce Apps in a Mobile-First World The digital retail landscape is in constant motion, with consumer demands for speed and convenience redef... Read more
OTT and Streaming Industry Insights The Streaming Revolution: How OTT Apps Are Redefining Entertainment The global OTT market is not just growing, it’s skyrocketing. By 2025, it’s projected to reac... Read more
E-Commerce Industry Insights 10 E-Commerce and Quick Commerce Trends To Watch Out for in 2025 As per experts, online retail revenue will soon surpass $6.8 trillion by 2025. The e-commerce landscape i... Read more
