#OurVow is a campaign rooted in our unwavering commitment to inclusivity and diversity, with each week pledging a different vow. This VOW is Our Vow For Diversity. At AVOW, diversity isn’t just a goal—it’s a fundamental value that drives everything we do. For us, diversity isn’t merely a corporate principle; it’s woven into the very fabric of our identity. It’s in our DNA.
In light of the growing influence of right-wing and anti-democratic forces in our home country of Germany, which challenges our efforts to foster a society that embraces diversity and inclusion, this campaign reaffirms that diversity is fundamental to our success, identity, and democracy. Our commitment to fostering an inclusive environment ensures that everyone, regardless of background, has a voice and is empowered to contribute.
Here’s how we define and celebrate diversity at AVOW.
1. Cultural Diversity
We recognize the richness that comes from a variety of cultural backgrounds. At AVOW, we embrace different languages, traditions, and perspectives, as they provide a broader understanding of global issues and opportunities. With over 31 different nationalities represented in our team, this diversity is not just a point of pride—it’s the very foundation of our success. By acknowledging and respecting cultural diversity, we create a space where everyone feels they belong, bringing fresh ideas and new perspectives that fuel innovation and collaboration.
“Diversity is not just a point of pride; it is the very foundation of our success. With only five Germans in the company, our workforce hails from all corners of the globe.” — Robert Wildner, AVOW CEO & Co-Founder
2. Gender Diversity
Our focus on gender diversity is about creating equal opportunities for all, regardless of gender identity. At AVOW, we actively support gender parity in leadership roles and across all levels, promoting policies that ensure fairness, pay equity, and a balanced workforce. Gender diversity helps break down stereotypes and enhances decision-making by bringing a broader range of perspectives.
“We fully embrace diversity at AVOW – and in terms of an executive level, 50% of our leadership team are women, which benefits our organization through broader perspectives, enhanced performance, and a more inclusive culture. I’m proud of our commitment to an inclusive and diverse workplace.” — Melissa Bohlsen, AVOW CMO
3. Ethnic and Racial Diversity
At AVOW, we celebrate our ethnic and racial diversity, representing 32 nations from around the globe, including Africa, Southeast Asia, India, Latin America, Eastern Europe, Turkey, and beyond. This rich mix of backgrounds fosters innovation and encourages diverse ideas and perspectives. We are dedicated to hiring and promoting individuals from all racial and ethnic backgrounds, allowing AVOW to thrive.
4. LGBTQ+ Inclusion
At AVOW, we believe that equal opportunities, dignity, and respect for all are the foundations of a trustworthy, globally diverse organization. Our mission is to cultivate a culture of inclusion for everyone, regardless of sexual orientation, gender identity, or expression.
“LGBTQ+ inclusion at AVOW is of prime importance. We are committed to fostering an environment in which people feel respected, valued, and involved and facilitating an environment that ensures the participation of all employees from the LGBTQ+ community.” – Orietta Mendez, AVOW COO & Co-Founder
🏳️🌈 Check out our Words of Pride series to learn more about our initiatives and support for the LGBTQ+ community.
5. Age Diversity
At AVOW, we understand the importance of age diversity and intergenerational collaboration. Our team includes individuals from Gen X to Gen Alpha, bringing a wealth of experience, knowledge, and fresh perspectives. We value the contributions of each generation, fostering an environment where knowledge transfer and mentorship thrive. By promoting cross-generational partnerships, we encourage continuous learning and development across our organization.
Equal Opportunity Employer
We take pride in being an equal opportunity employer, building a thriving, people-first company culture. We lead by example, conducting our recruitment processes in an open, welcoming, and fair manner, aligned with AVOW’s values.
By embracing all aspects of diversity, AVOW is building a stronger, more dynamic workplace where every individual is empowered to contribute, innovate, and succeed. Together, we are shaping a more inclusive and equitable future.