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Stand out from the crowd. Capture the right attention.

Reach your desired audience with OEM display advertising

AVOW’s OEM display advertising puts your app in front of users who matter the most to you. Our approach ensures your ads are seen directly on users’ devices, leveraging their app usage for targeted engagement.

Advertise smarter, grow faster.

Benefits of display advertising

Explore how AVOW’s display advertising solutions can revolutionize your digital marketing strategy. Target engaged users across devices with precision and optimize your campaigns for maximum ROI and brand impact.

Acquire & retarget users

Reach new users and re-engage past visitors with tailored ads.

Optimize for results

Tailor ads and refine conversions based on metrics to boost ROI and ROAS.

Wide placement options

Choose from 100+ placements to maximize reach and engagement.

High-impact inventory

Strategically allocate budget to purchase inventory that delivers optimal performance.

Advanced targeting

Pinpoint audiences with targeting by demographics, interests, and behavior.

Mobile OEM advertising formats

Effective ad formats that convert

AVOW’s display advertising offers creative ad formats for mobile OEM devices and alternative app stores. From banners to native ads, we ensure your app resonates with the right audience at every stage of the mobile journey.

Display Ads
Native Ads
Video Ads
App Store Ads
Precision meets performance

Ad targeting with mobile OEMs

AVOW leverages advanced targeting with mobile OEMs like Xiaomi, Oppo, and Transsion to elevate your campaigns. Optimized through AVOW Intelligence, our proprietary tool, to ensure your ads reach the right users at the right time.

Retargeting

Reconnect with users to increase engagement and conversions.

Geographic

Target users by location (state, city, country) to localize campaigns.

Keyword

Reach users based on relevant keywords they’ve searched.

Appographic

Target users based on installed apps for precise audience reach.

Device type

Target by device type to optimize your message for each platform.

Socio-demographic

Target users by age, gender, income, and more for resonance.

User behavior

Reach users based on past actions like purchases or app usage.

App category

Target users by the app categories they use to boost engagement.

Time in categories

Target users who spend more time in categories for higher engagement.

Put your app in the spotlight

Your complete guide to ad formats

Ever wondered what makes display ads so effective in capturing audience attention? Our in-depth Mobile Ad Formats Guide reveals the strategies and techniques behind creating compelling display ad campaigns that resonate with your target audience.

Elevate your app with display advertising

AVOW’s display advertising puts your brand directly in front of users when it matters most. Let’s make your app unmissable!

Display Advertising FAQs 💬

1. What is display advertising with mobile OEMs?

Display advertising with mobile OEMs leverages advertising placements directly on smartphone devices through manufacturers like Samsung, Huawei, Oppo and Xiaomi. Mobile OEM ads appear within the OEM’s ecosystem, such as their native apps, alternative app stores and device notifications among others.

2. How does this differ from traditional display ads?

Unlike traditional display ads which are usually found on third-party sites or social media, mobile OEM ads can appear throughout the users journey with their device and its features. This allows brands to reach users in a trusted environment directly on their devices, often leading to higher engagement and conversion rates​​​.

3. What types of display ads are available through mobile OEMs?

Mobile OEMs have a wide array of ad formats and placements to choose from. These could include splash ads, banner ads, push notfications lock screen ads and many more. For a full breakdown of all the ad formats available with mobile OEMs, grab our guide on mobile OEM ad formats.

4. What targeting options are available for display ads with mobile OEMs?

Mobile OEM platforms provide robust targeting options, including demographic data (e.g., age, gender), geographic location, device type, and user behavior patterns amog others. OEMs can also use appographic targeting (based on app usage), enabling brands to reach users with specific app interests. This high level of targeting precision allows brands to tailor their messaging and increase relevancy​​​.

5. Can mobile OEM display ads support branding as well as direct response campaigns?

Yes, mobile OEM display ads are highly effective for both branding and direct response. Native placements such as lock-screen ads and banners help build brand awareness, while ads such as app store featuring and in-app banners can drive app installs or conversions. The ability to engage users throughout their device experience allows brands to build familiarity and drive desired actions effectively​​​.

Looking for more answers?

Visit our FAQ page or Contact Us