5 effective ways of acquiring new users for mobile apps
Competition among mobile apps is at an all-time high with 3739 new apps added to the Google Play…
User Acquisition Metrics: 13 important metrics you need to develop your marketing strategy
User acquisition metrics enable marketers to track performance and make strategic changes that…
Mobile User Acquisition Challenges: 7 critical questions you need to answer when developing your UA strategy
Mobile user acquisition is a critical component to a thriving mobile app. From paid advertising to…
Effective user acquisition strategy: 3 essential steps
Effective user acquisition strategy: 3 essential steps With several marketing channels to choose…
Your guide to different types of user acquisition models every marketer should know – and how AVOW can help
There are several different types of user acquisition models that can be used to build your mobile…
Programmatic media buying vs. OEMs: Key differences and how you can benefit
Programmatic media buying has become an everyday component of a marketer’s operations:…
User Acquisition: Your Ultimate Guide In 2021
User acquisition is an important practice that helps mobile apps achieve their growth goals and…
How User Acquisition Managers can stay ahead of the curve with OEMs
Acquiring high-value users for mobile apps is a primary goal for app developers regardless of…